Film premiere aims to get the City Region Talking
12 Mar 2018
Leeds City Region will premiere a film in Cannes during the international property and economic development conference MIPIM 2018 (13-16 March), showcasing the region’s approach to investment, ambitions for growth and success to date.
The film, entitled Be Part of Our Success has been created with award winning creative company The City Talking, producers of The City Talking magazine and includes interviews with local authority Chief Executives from across the City Region. Following the premiere on Wednesday 12 March it will be used throughout the year to promote the City Region nationally and internationally in markets including North America, China and Europe to help further increase awareness of the opportunities in the region and ongoing investment.
Speaking as the trailer launched to the media;
Roger Marsh OBE, Chair of Leeds City Region Enterprise Partnership (LEP) who appears in the film commented:
“Leeds City Region is home to a vibrant digital, media and creative community, with businesses here operating globally including Goal.com, the world’s leading football website and The City Talking, a Creative England 50 company. As such we wanted to bring some of this dynamism to our inward investment activity and MIPIM programme for 2018.
“I believe this film showcases achievements across the partnership, what is happening in the City Region and more importantly highlights that we are a location which is already delivering returns for investors and developers and growth for the businesses which have chosen to locate here. I look forward to showcasing this to the world at MIPIM and throughout 2018 when Leeds City Region raises its voice in unison to say ‘join us and become part of our success’.”
Lee Hicken, CEO, The City Talking, who produced the film added:
“This project is one that is close to our hearts. The City Talking was born in Leeds and no matter where in the world we work, we are always proud of and inspired by Leeds City Region. The creative scene in the region is really exciting at the moment with more and more companies like ours staying instead of having to move to other cities to realise our ambitions, so we are more than happy to help tell the story of the region to a global audience at MIPIM and beyond.”